Why I Chose Realty ONE Group Western Slope – The Smart Choice for Grand Junction Real Estate
The Search for Excellence
For you to understand more about me, how I work, and my “why,” I think it’s important to share my journey of choosing to partner with Realty ONE Group Western Slope, and why you should too.
Selling my home of 26 years and moving to Grand Junction marked a significant chapter in my life. Not just as a homeowner, but as a seasoned real estate broker selling real estate since 2001. Having owned and operated a successful independent real estate brokerage in Minnesota, the prospect of relocating to Grand Junction meant finding a new professional home as well. This wouldn’t be an easy task.
The Leap from Big Box to Boutique
While reflecting on my journey of starting my career at a traditional “big box” real estate brokerage, to establishing my own independent boutique brokerage, I’ve always had the desire to provide a better customer experience. Opening my own brokerage in 2005 allowed me to redefine the expectations of how a real estate transaction should be. I have successfully assisted hundreds and hundreds of clients over the years.
Now, I needed to find a brokerage in the Grand Valley. One like Beyond Homes Realty that I built in Minnesota. Or I could consider opening a second location for Beyond Homes Realty in Colorado.
Thorough Research
In my process of searching for a new real estate brokerage to work with, I met with every big box broker and some independents in the Grand Valley. This decision-making journey began two years before my actual move. It involved extensive research following various social media outlets, scouring business websites, reading company newsletters, and watching team YouTube channels. I wanted to understand the marketing strategies, culture/mentality, and mindset of the leadership at each brokerage. I wasn’t willing to settle and work with just any brokerage.
Customer Service Excellence
I am a firm believer in the crucial role of exceptional customer service and creative solutions in the real estate industry. Far too many agents look at this business as a numbers game with a “transaction only” focus. My next move had to align with the reputation I built on exceeding client expectations.
Culture and the Realty ONE Group Western Slope Mentality
What sets this brokerage apart is their leadership and focus on their agent’s overall success. That success comes from collaboration amongst leadership and other agents to ensure everyone is supported. Although each agent operates their own individual business, others don’t hesitate to step up for each other. It’s how you create a culture that cultivates excellence which, in turn, drives the customer experience. This brokerage aligns with my beliefs of always having the best interests of the customer at heart. I also believe that the excellence of a real estate brokerage is based on the support and direction of its leadership team, not the number of agents.
More about Realty ONE Group Western Slope
Dirty Little Industry Secret Revealed
I learned early on in my career that the traditional real estate brokerage business model for success had always been attributed to attracting the highest number of agents first, with quality customer service being left to chance as a hopeful byproduct. When operating my own brokerage, I never subscribed to that traditional business model which is why I left the traditional big box brokerage after my first 4 years to start my own company, Beyond Homes Realty. My goal and company motto is to “Redefine Your Expectations” of how a real estate transaction should be. I’m proud to say that my team and I at BHR successfully did that for 18 years in Minnesota!
Over the last two decades I’ve been contacted and courted by every major real estate company in the nation to open this branch, spearhead that territory, head up this team, buy into that franchise, train these agents, etc. There was one glaring issue for me with every opportunity I was presented…. NONE OF THEIR “SUCCESSFUL” BUSINESS MODELS OR OPPORTUNITIES HAD ANYTHING TO DO WITH PROVIDING AN OUSTANDING CUSTOMER EXPERIENCE! It was all based on attracting the highest number of agents and excepting a high agent turn-over rate as the road map to success. I wasn’t buying it and neither should you.
I Found My Place with Realty ONE Group Western Slope
When Realty ONE Group Western Slope opened their office in the summer of 2024, they immediately gained the attention of the Grand Valley. They stood out as a brokerage designed for agents who wanted more. More support, more leadership and more tools to enhance the customer’s experience. Their leadership team is well known and striving for nothing but excellence in every aspect of this business.
I am proud to be a part of and support that business model!
Every interaction I’ve had working directly with the leadership team only reinforces that I made the right decision. I couldn’t be more excited to continue building on my successful 25+ year reputation after relocating my career and family to Grand Junction.
Traditional brokers don’t understand my desire and mentality of putting the client first. And frankly, won’t ever offer anything like the real estate experience you’ll receive when working with me and the dedicated people at Realty ONE Group Western Slope. Stuck in the past, traditional real estate business models will never be able to compete with my service oriented mindset, creative ideas, and history of customer service excellence.
My experience and dedication is waiting to be shared with those who understand how important hiring the right agent can be to the success of your next home purchase or sale.
A Smart Choice
Choosing to partner with Realty ONE Group Western Slope was not just a professional decision for me. It was fulfilling the promise of a commitment to myself to align with a brokerage and team of people that share my values and dedication toward the customer experience. Realty ONE Group Western Slope gives me the ideal place to excel in the next chapter of my career while I continue giving back to the community.
YOU Really Need More?
Are you considering a move to Grand Junction Colorado? Are you seeking a real estate partner you can trust? I can promise you that my experience, creative ideas, and customer service mindset, coupled with the support of the entire Realty ONE Group Western Slope family, will turn your dreams into reality. Whether you are buying, selling, or investing in property in the Grand Valley. We do Real Estate RIGHT!
Discover Grand Junction through my award winning blog Live Your Vacation in Grand Junction
Take it from someone who spent the last two plus decades striving to raise the bar in this industry. Success happens when you partner with the right agent and brokerage for your real estate needs. Grab a hold of it and enjoy the ride. Let me be your personal Grand Junction Relocation Guide!
Call me with confidence at (612) 306-9558
All my best,
Paul Aspelin, Relocation & Listing Expert
Read Paul Aspelin Reviews and Recommendations Post. It includes handwritten notes from happy clients, survey results and testimonials not found online.
Welcome to Grand Junction…. We’ve been waiting for you!
If you haven’t already, learn more about this wonderful area by reading these posts:
Are you a real estate agent looking to refer an out-of-state client?
Please call me directly at (612)306-9558, send me an email, or find me on LinkedIn. I’d be happy to provide a level of service and success to your clients that makes you look like an absolute ROCK STAR!
Agent Relocation
Are you a real estate agent with a great reputation looking to relocate your successful career to the Grand Valley like I did? Please call me directly at (612) 306-9558 for a private conversation to understand more about why I chose to work with Realty ONE Group Western Slope!



Text/Call 612-306-9558 with your questions.
Grand Junction isn’t simply another stop on the map, it’s a destination. Nestled between the Colorado National Monument, the Book Cliffs, and the Grand Mesa, it’s a place where stunning landscapes, thriving communities, and opportunity come together. A place where many people who relocate here finally understand what it’s like to “
I will pick you up at your hotel and coordinate certain stops to your interests. We will tour Grand Junction, Fruita and Palisade showing all each city has to offer. From the storybook downtown of 
We originally bought a 32-ounce Nalgene bottle to carry extra water. Nalgene bottles are made of hard plastic, and they are not insulated. Michelle got a small waist pack to be able to carry this size bottle, and it fits in there perfectly. Her YETI® water bottle is too big. Sometimes you don’t want something in your hand when you are hiking so you can use your hands to stabilize yourself when you are climbing. Her pack is called the 


What an amazing day trip to Telluride! What started out as just a Last Dollar Road Day Trip also included discovering where Last Dollar Ranch was, the house in the John Wayne movie True Grit, Ralph Lauren’s Double RL Ranch, Last Dollar Pass, Tom Cruise’s old neighborhood, the Telluride one runway regional airport and drinks on the roof of the Last Dollar Saloon. Oh yes, and an indescribable experience of a Mushroom Parade down the main street in Telluride! So unexpected, it left us speechless.

After the scenic overlook near Ridgway, we took a left onto CR-58P. There’s a sign for Last Dollar Road. The road is closed from January to May due to snow. This is where our Last Dollar Road day trip officially begins. The unpaved county road was wide and well maintained. Our first photo op was at Mattie Ross’ Ranch from the True Grit movie with John Wayne. True Grit was filmed in 1969 and begins and ends at the family ranch of young Mattie Ross (Kim Darby), which was filmed at a historic home on Last Dollar Road above Ridgway. In the final scene, John Wayne jumps his horse over a fence and rides off into the distance. The ranch house has been restored and remains private property. The scenery around it hasn’t changed much and is as gorgeous as it was then.
Driving the Last Dollar Road: Narrow, Steep, and Stunning
A Thrilling Descent into Telluride
We continued our descent and popped out right at the 

The Mushroom Festival was unexpected and eye-opening. People were dressed up as mushrooms, wearing mushroom hats and other unique costumes. It’s a weekend festival described on their website as “A weekend of mushroom love, community connection and fungi everything. You can expect expert hosted forays to ID mushrooms in the great San Juan Wilderness, talks from world-renowned mycologists, a foundation of the fest rooted off psychedelics and its current resurgence, large community gatherings, culinary delights, dozens of mushroom vendors and of course the world renown Telluride Mushroom Festival parade. Every year the festival attracts 1000’s of fungi fans from across the world.”
We sure loved our Last Dollar Road day trip. I think we will be talking about everything we experienced for years to come. We loved the gorgeous aspen forest with unobstructed views of Sneffels Mountain Range and Wilson Peak. The range of colors from brown, green, and red against the bright blue sky was so beautiful. I forgot to mention that we noticed some forest service road camp sites on the Telluride side of the pass. There were no bathrooms, water or other services along the trail. It’s as rustic as it gets. We loved seeing the large ranches on the Ridgway side and the views from the Last Dollar Pass at an elevation of 10,663 feet. If we had family or friends in town, we might drive to Telluride on the highway and just go up to the Last Dollar Pass from Telluride and back down again. That would take less time and still offer spectacular views. Until next time!




























Thankfully, we have a Colorado State Park Pass. We got our pass when we renewed our license tabs for our Toyota Tacoma. It’s less expensive to get your state park pass with your car tabs.





If you own a business or can work from home, consider checking out GJEP, the 
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